Furnidea - Meta Ads
Building and running Meta Ads campaigns from zero for furniture store Furnidea, focused on generating conversions and steady revenue growth.
Challenge
Furnidea started with no advertising history on Meta. We had to build the account structure from the ground up, test formats and audiences and then scale the budget gradually so each stage delivered better results.
Defined goals
Revenue growth
Starting from zero meant no data and no account history. The goal was steady revenue growth through active optimisation and control of the results every month.
Higher ROAS
With no advertising history, every złoty had to work from the start. The goal: achieve an ever higher return on ad spend as the account grew.
Increasing spend
Scaling a budget without control is the fastest route to worse results. Spend had to grow regularly and on the basis of data, so every złoty worked.
More purchases
What counted was the number of purchases, not traffic alone. Every change to the campaign was judged through the lens of real sales and translated into a concrete result in the store.
Our result
Within a year of launch Furnidea reached a ROAS of 2791% with a regularly growing budget. The campaigns generate steady revenue and the number of purchases has risen month by month since the very first campaign went live.
Specialists
involved in the project
Brands that chose sky
I was looking for a good team to run our website. I wanted someone who would know what to do to turn it into profit and enquiries from new clients. Igor and his team are exactly those specialists.
CONTACT US
Do you have a store, service, or brand you want to genuinely grow online?
Head over to our simple contact form and let us know what you need today.
We will get back to you with a concrete proposal for next steps and a time for a brief call.